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Case study

How a London estate agency cut enquiry response time by 80%

A mid-size estate agency with 14 agents was losing weekend viewings to faster competitors. Here's how we cut enquiry response time by 80% in four weeks.

Modern London property exterior with a "for sale" atmosphere

Industry: Real estate · Deployment: 4 weeks · Channels: WhatsApp, Facebook, web, Rightmove

The challenge

A mid-size estate agency with 14 agents was losing weekend viewings to faster-responding competitors. Enquiries came in on WhatsApp, Facebook, their website, and Rightmove — landing in four separate inboxes, sometimes unanswered for 18+ hours.

What we built

We deployed Danson AI across all four channels with a unified inbox and a property knowledge base fed from their CRM. The agent qualifies buyer intent, pulls live listing availability, books viewings into agents’ Google Calendars, and routes anything non-routine to a human within minutes.

The numbers

  • 80% reduction in response time
  • 3.2× more booked viewings per month
  • < 1s average first response
  • 47% of viewings booked outside office hours

We stopped losing weekend enquiries overnight. Our agents walk in Monday to booked viewings, not a wall of DMs to triage.

Director, anonymised London estate agency