Dental group handles 70% of bookings without front-desk staff lifting a phone
Three dental clinics, too many phone calls, not enough humans. How we automated 70% of bookings without losing the human touch.
Industry: Medical · Deployment: 6 weeks · Channels: Web chat, WhatsApp, phone
The challenge
A dental group with three clinics had a receptionist problem — not too few, too many phone calls. Staff were spending 60% of their shift answering the same five questions (“do you accept this insurance?” “what time do you open?” “how much is a cleaning?”) instead of serving patients in front of them.
What we built
Danson AI on web chat, WhatsApp, and the clinic’s main phone line. It answers routine questions from a knowledge base we built from their treatment menu and insurance panel. It books directly into their practice management software (Dentally) and only escalates clinical questions or complex cases to humans.
The numbers
- 70% of bookings fully automated
- 24/7 availability
- 4.2 hours reception time freed per day
- +31% new patient conversion
I was sceptical about AI answering patients. Six months in, it’s handling 70% of bookings and my front-desk team actually has time for patients in the room.
Principal, anonymised UK dental group